Events

#BECCAxJaclynHill | Champagne Pop

In collaboration with YouTuber Jaclyn Hill, produced a launch event with top tier beauty bloggers and industry favorites at the Nomad Hotel Rooftop in NYC. Known as one of the most successful beauty collaborations ever, twenty-five thousand units of the product were sold within the first 20 minutes of its initial launch on sephora.com (a digital first launch) and all 41,000 units sold out in just two hours. The blockbuster collection generated unprecedented social buzz with over one billion media impressions and it continues to be a fave highlighter of beauty junkies everywhere! Launched May 2016.

EVERYTHING I DID

• Event Concepting

• Securing Sponsors

• Merch Production

• Vendor Management

• Influencer Seeding, Partnerships + Management